Whidbey and Camano Islands Tourism partnered with Rosenkranz Productions to produce a series of 15-second commercials for PBS.
The spots aired on a bi-monthly schedule and highlighted seasonal themes aligned with the destination’s broader marketing strategy.
Filmed entirely on Whidbey and Camano Islands, the campaign featured local locations, an island-based videographer, and local models. Much of the music was sourced from regional musicians, reinforcing the authenticity and sense of place at the heart of the campaign.
Scope of work
Art direction
Production
Location scouting and permitting
Talent scouting
Copywriting
